Shock Your Potential

Forecasting Fun! - Spencer Christian

Spencer Christian still finds joy in his career fifty years later. He has long been known to be the energetic and ever smiling media personality.
Spencer has held many positions in media ranging from news reporting, weather forecasting, sportscaster and talk show hosting among many others. Through all his time in media, Spencer has travelled the world, interviewed six presidents, reported on numerous national and international events and many more. Spencer is also the author of the best selling book titled, You Bet Your Life: How I Survived Jim Crow Racism, Hurricane Chasing, and Gambling.
Expect to be inspired as you listen to Spencer talk about his journey, the challenges he has faced, as well as the highlights of his career.
Listen in!
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Shock Your Media Potential is one of a kind platform that connects vetted experts with news professionals around the globe.
Do you want to be a go to expert that news reporters, anchors and media producers turn to? Are you a media professional looking for credible, reliable and timely guests? Shock Your Media Potential is here for you.
We have interviewed 25 media personalities and professional to ask them the questions you need to know the answers to in order to become more newsworthy, pitch your story better, and get invited back again and again, and much more. Some of our guests are household names, with exceptional on-camera careers. Others are award-winning directors, producers, camera operators, audio engineers, celebrity hair and makeup professionals, and so much more.
As a part of our launch celebration, you can participate for free in our Shock Your Media Potential virtual conference, running March 28th through April 1st, together with my co-host, Eddie Luisi
To learn more about our platform and our conference today, go to https://www.shockyourmediapotential.com.

Content is Key - Pavlina Osta

What can people who want more time in front of a news camera do in order to become news worthy?
Having had significant media experience from a tender age of 11, Pavlina Osta has a ton of insights to share for anyone who wishes to stand out in media.
In the course of her life, Pavlina Osta has accomplished the unimaginable. She is an award-winning multimedia personality and she's a best-selling author of 20 Things Every Motivated 20-Somethings Should Know. She's a content creator, producer, host, serial entrepreneur among others. She's constantly interviewed about pop culture and at age 11, she hosted her first radio talk show.
In her media journalism career, Pavlina has interviewed over 600 notable celebrities, and has in the process earned herself a Guinness World Record for the most radio interviews conducted in a 24 hour period, which was 347.
Now today, at age 24, this groundbreaking Gen Z commentator continues to make waves and impact in the media industry, especially in her new position as news anchor for TV 6 in Marquette, Michigan.
Listen and find out what you can learn.
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Shock Your Media Potential is one of a kind platform that connects vetted experts with news professionals around the globe.
Do you want to be a go to expert that news reporters, anchors and media producers turn to? Are you a media professional looking for credible, reliable and timely guests? Shock Your Media Potential is here for you.
We have interviewed 25 media personalities and professional to ask them the questions you need to know the answers to in order to become more newsworthy, pitch your story better, and get invited back again and again, and much more. Some of our guests are household names, with exceptional on-camera careers. Others are award-winning directors, producers, camera operators, audio engineers, celebrity hair and makeup professionals, and so much more.
As a part of our launch celebration, you can participate for free in our Shock Your Media Potential virtual conference, running March 28th through April 1st, together with my co-host, Eddie Luisi
To learn more about our platform and our conference today, go to https://www.shockyourmediapotential.com.
 
 

Putting Your Best Face Forward - Howard Zales

“Getting your content and your message out there is so powerful, and video is the best way to do it.” Howard Zales
As times change, we experience new ways that we can use to reach out to the world and tell our stories. With the development of technology, more and more possibilities continue to be unveiled and with them, come both positives and challenges. Our guest today Howard Zales, has experienced both sides of the divide and says that video broadcasting is the way to go especially in the current age.
Howard Zales is an Emmy Award winning Camera Operator who turned his passion for television broadcasting into several entrepreneurial endeavors. Howie created HJZ Productions, Inc in the year 2000 to address the need for professional level sports crewing/staffing in the New York market. Under his leadership, HJZ Productions grew to a multi-million-dollar nationwide provider of top talent in the broadcasting field.
In 2019, Howie and his team founded Viridity Entertainment Services, Inc. (VES) which initially focused on staffing in non-union markets. With the onset of the COVID-19 pandemic in early 2020, they quickly pivoted to offering best in class, broadcast quality livestreams of professional sports shows and interviews, corporate interviews and meetings, and religious services. In addition, Howie took his love of the television production business and created The TV Sports Course, a hands-on training boot camp for the next generation of television crew professionals.
Howie is a graduate of the State University of New York at Plattsburgh’s Mass Communication program.
In today’s episode, Howie will talk more about how he was able to identify and pursue business opportunities in the media space. He will also provide insights into what having the best production tools, equipment, and spaces is all about.
Listen in!
Social Media Handles
LinkedIn Self: https://www.linkedin.com/in/howardzales/                        
LinkedIn Business: https://www.linkedin.com/company/hjzproductions/
Twitter:  https://twitter.com/hjzprodinc                                    
Instagram:   https://www.instagram.com/hjzprod/?hl=en                       
I started off my career as a camera operator, and worked for NBC Sports and the World Wrestling Entertainment for 25 years.
It is important to me to kind of give back and help others, so I'm all about training the younger generation of people to coach and help them get into the business.
I started HJZ Productions after I realized that there was a business opportunity in staffing sports and entertainment events, and we turned the business into a multimillion-dollar enterprise.
The changes in the TV industry provided another opportunity for us to where we started a business to serve our clients, both with their remote crews and their and their local crews.
Up until COVID, I was still shooting camera and our business HJZ Productions and Viridity Entertainment Services were going strong.
I keep up on the industry and I educate myself a lot as an entrepreneur, because then if you stay stagnant, you're not going to grow.
In June, our first company HJZ Productions was hired by West Point to produce the graduation for the cadets and their families because their families can come because of COVID.
My education started with the live streaming and I found ways to monetize the knowledge I had acquired through my business.
Commercial Break
When I was shooting camera, I met a lot of people and heard a ton of inspiring stories, and the live stream has just brought in a whole new horizon of what we're capable of doing.
In live streaming, you need to invest in fast speed and reliable internet.
You also want to invest in a good microphone such as Yeti blues.
Your cameras are also important, and you want to be able to control the focus rather than having the autofocus on.
Good lighting is also important, making sure that you have light on either side of you, and one above the head from the back side.
Be sure to turn your Wi Fi off when using Ethernet because your computer will use Wi fi first if it is set on position
Getting your content and your message out there is so powerful, and video is the best way to do it.
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Thank you to our March Sponsor! Shock Your Media Potential is one of a kind platform that connects vetted experts with news professionals around the globe.
Do you want to be a go to expert that news reporters, anchors and media producers turn to? Are you a media professional looking for credible, reliable and timely guests? Shock your media potential is here for you.
We have interviewed 25 media personalities and professional to ask them the questions you need to know the answers to in order to become more newsworthy, pitch your story better, and get invited back again and again, and much more. Some of our guests are household names, with exceptional on-camera careers. Others are award-winning directors, producers, camera operators, audio engineers, celebrity hair and makeup professionals, and so much more.
As a part of our launch celebration, you can participate for free in our Shock Your Media Potential virtual conference, running March 28th through April 1st, together with my co-host, Eddie Luisi
To learn more about our platform and our conference today, go to https://www.shockyourmediapotential.com.

The World in Food is Magical - Andrea Nicholson

“You have to think of ways that are creative and outside the box in order to grab people’s attention.” Andrea Nicholson
Growing a successful career takes hard work. This is true even when granted with opportunities that have potential to propel us to greater heights, such as media exposure. Our guest today Andrea Nicholson, was thrust into the limelight early on in her career, and says that it takes hard work to become the best, the media only amplifies who you really are.  
Since the early age of thirteen, Andrea has been consumed by the art of food. She is a creator, teacher and connoisseur.
Andrea is a Red Seal certified chef who received her culinary training at George Brown College in Toronto. Her professional experience includes positions in respected Toronto restaurants and culinary institutes such as Luce, Via Allegro, The Fifth, Humber College, George Brown College, 35 Elm, Trattoria Nervosa, and Partner/Culinary Director of Great Cooks, as well as traveling the culinary globe and working with internationally acclaimed chefs and the world renowned 6 star luxury liner Regent Seven Seas.
Andrea also trained in New York City under Roberto Caporuscio and holds a diploma from the A.P.N. of Naples, Italy, distinguishing her as a certified Pizzaiuoli.
Andrea’s passion for food is evident in her masterful creations, which celebrate the purity of local and seasonal ingredients. Supporting sustainability, Canadian farmers, purveyors and Ocean Wise is the central tenet of her cuisine. Through this love of local and seasonal produce, Andrea created her own artisan product line called Killer Condiments which is available across Canada.
Andrea’s Food Network stardom originated when she appeared as a contestant on Season 1 of Top Chef Canada. She has been a host on The Marilyn Denis Show, Restaurant Takeover and is currently a judge on Food Network’s and Cooking Channels Fire Masters.
Andrea currently owns the wildly popular Butchie’s Restaurant. She is also the owner of the product line Killer Condiments and a great mama to Elliott.
In today’s episode, Andrea talks to us about her journey to becoming one of the most prominent and recognized chef not only in Canada, but around the world as well.
Listen in!
Social Media Handles:
LinkedIn Self:  linkedin.com/in/andrea-nicholson-56121a32                   
Twitter self:    https://twitter.com/Andrea_N                                              
Instagram:      https://www.instagram.com/chefandreanicholson/?hl=en  
Facebook:       https://web.facebook.com/chefandreanicholson
I'm on my 20th year now in the restaurant business.
I started off as a young, aspiring chef and food was always at the forefront of my life, and I credit a lot of my passion for food to my grandmother, my dad and my mom.
I got my first kitchen job when I was 13, worked at the best restaurants in Toronto moving and learning as much as I could.
I went to culinary school and at 19, I went to work on the cruise ship, because there was nothing left in Toronto to offer.
I came back to Toronto and I started running a couple kitchens.
I applied for Top Chef and became a contestant on the first season of Top Chef Canada, which was a interesting experience and a stepping stone that opened up so many different possibilities.
I later had my son and became jobless, but focused on and expanded my condiments business.
I then went to host Restaurant Takeover, which was amazing, because it brought me back into the restaurant world again.
I had set a goal for myself that by the time I was 30, I would own my own restaurant independent of any partners or angel investors.
I went back and did Top Chef All Stars and I came in fourth position, which again opened up so many doors for me.
Now I'm judge on Fire Masters , which is such an amazing show.
For someone who owns a barbecue and restaurants, being a judge on a barbecue show, has really helped out a lot.
Commercial break
A big takeaway from doing Restaurant Takeover was that I ended up opening up Butchies which is a Meat + Three restaurant.
Kitchens are a place where you want to have to be there, otherwise you will produce crappy food with no love.
In my restaurant, I tried my best to have people who love what they do and who want to see growth, and this has really helped to keep the turnover low.
We have an inclusive and diverse workforce that is 96% female, because I enjoy surrounding myself with women due to our abilities.
Often times I struggle with questions of how to stay relevant and to how to keep going, and I find that it is all about networking.
It is important to find the right people and being proactive to reach them, as well as understanding that in order to make money, you have to invest in yourself and believe in your abilities.
You have to think of ways that are creative and outside the box to grab people’s attention.
…………………………………………………
Thank you to our March Sponsor! Shock Your Media Potential is one of a kind platform that connects vetted experts with news professionals around the globe.
Do you want to be a go to expert that news reporters, anchors and media producers turn to? Are you a media professional looking for credible, reliable and timely guests? Shock Your Media Potential is here for you.
We have interviewed 25 media personalities and professional to ask them the questions you need to know the answers to in order to become more newsworthy, pitch your story better, and get invited back again and again, and much more. Some of our guests are household names, with exceptional on-camera careers. Others are award-winning directors, producers, camera operators, audio engineers, celebrity hair and makeup professionals, and so much more.
As a part of our launch celebration, you can participate for free in our Shock Your Media Potential virtual conference, running March 28th through April 1st, together with my co-host, Eddie Luisi
To learn more about our platform and our conference, go to https://www.shockyourmediapotential.com.

Our Connections From Interviews - Margy Feldhuhn

Looking back on some of our top favorite guests of all time has been a great exercise, and one filled with gratitude. Not only because guests like Margy Feldhuhn inspire us, but also because they have had an impact on our company. We have been honored to receive numerous excellent guests from the company she operates alongside the founder Jessica Rhodes, Interview Connections.
We also want to thank Thomas J who left us a nice review of the Shock Your Potential Podcast, along with a 5-star rating on iTunes! 
Meet Margy Feldhuhn, the co- owner and CEO of Interview Connections, which is a podcast booking agency that offers clients a high-touch, concierge-level experience while getting you booked to guest on podcasts. Margy and her business partner Jessica lead an in-house staff of over 20 full time employees in their (now Virtual) Rhode Island office, and have successfully scaled the agency to 7 figures.
 Margy  joined the company in 2016 as a contractor, becoming the first employee in 2017 and equal co-owner by 2018. She has helped to quickly scale the business by designing and implementing systems to increase revenue, streamline operations and achieve the highest quality client experience. She has taken on a creative role in the agency as well, co-hosting and producing podcast and video content for the podcast We Get It, Your Dad Died.
In 2021, Margy won First Prize in the Best Podcast category at the Rhode Island International Film Festival for her podcast We Get It, Your Dad Died. Being a podcaster herself and a client in her own business, Margy uses Interview Connections to get booked on other podcasts. 
When she’s not busy recording her own shows or running the business, Margy is active in animal rescue, organizing a yearly fundraiser called Art for Animals. In 2019, she was recognized for her efforts with a "Humane Heroes" award. She is owned by her 19-year-old cat and 10-year-old toothless Yorkipoo
Social Media Contacts:
Interviewconnections.com 
https://www.instagram.com/heymargy/                                                       
https://web.facebook.com/margy.feldhuhn            
https://www.linkedin.com/company/interviewconnections/                        
https://www.linkedin.com/in/margy-feldhuhn-832b30117/             
https://www.margywithahardg.com/

Your Procrastination Prevention Partner - Eric Twiggs

What a great time to flash-back and reflect on how this guest was such an inspiration to the founding of  KukuaBiz, as it's very first client. And besides that, he is simply an all-around great person!
Eric M. Twiggs is a founding partner and president of The What Now Movement. His mission is to build high performing entrepreneurs, authors, and career professionals, who are prepared for life’s unexpected curve balls.
He is author of The Discipline of Now: 12 Practical Principles to Overcome Procrastination.  The Discipline of Now has been recognized as a Global Top Ten Finalist for the 2020 Author Elite Awards in the category of Best Self Help Book. This recognition was based on the combination of the following criteria: cover design, content, popularity, and social contribution.
Eric is also the host of a weekly inspirational podcast titled "The 30 Minute Hour."
As a Certified Life & Business Coach, Eric has conducted over 28,000 coaching sessions, helping executive leaders and entrepreneurs who have moved from feeling frustrated, to finding fulfillment. 
He has also led organizations of 500 or more people in corporate America, and shared his message with corporations, associations, and congregations across the country.  
By reading The Discipline of Now, you will receive a proven blueprint to beat procrastination, so that you make more money, get more done, and feel more confident.
Social media links
http://www.linkedin.com/in/erictwiggs
https://twitter.com/EricMTwiggs
https://web.facebook.com/Thedisciplineofnow
https://www.instagram.com/ericmtwiggs/
Link to Eric's book: https://amzn.to/3saC7HW 

Mid-Career Retirement - Matt Javit

Today's episode is about flashing back to one of our most thought-provoking guests who will prompt you to think about the ways you can fast-forward your life towards more enjoyment. Matt Javit truly knows how to Shock His Potential!
A trip of a lifetime...and More!
That is how you can describe the 800-day journey Matt Javit and his wife took, that saw them visit 35 countries in five different continents. The countless adventures and personal connections made with strangers who became friends, make for the unforgettable experiences.
Having taken a career break (aka Mid-Career Retirement) to pursue the dream of traveling the world in early 2017, Matt began what would become an exciting and adventurous phase of his life.
Matt continues to experience the beauty of the world while at the same time documenting his journey, providing tips and hacks to help other travelers have even better experiences.
Along with his wife Nikki, Matt now manages many projects including a blog where they share travel tips and advice from around the world; a weekly podcast focusing on travel stories; World Barber Shop Adventures which is a docuseries that showcases the experiences in different barber shops around the world, and more.
Matt also showcases the different police officers that he encountered in 60+ cities as he journeyed around the world. Matt's book, POLICE: Brotherhood in Uniform Around the World is not only fun and captivating, but is inspiring as well.
To learn more on what Matt is up to, and to follow his adventures, subscribe to his YouTube channel
Social media handles and links;
https://passportjoy.com/
https://passportjoy.com/topics/podcast/
https://www.linkedin.com/in/mattjavit/
https://twitter.com/PalmTreeHunter                      
https://www.instagram.com/mattjavit/               
https://www.youtube.com/c/mattjavit

Stage Manager to the Stars - Eddie Luisi

Welcome to a special month-long series called Flash-Back and Fast-Forward! Our host Michael Sherlock reaches back into the vault of our nearly 450 episodes to reflect on the guests who have had the most impact on her personally, and for her companies.
We kick off with Eddie Luisi, fondly referred to as the Stage Manager to the Stars! Not only does Eddie bring his own story and mission to life in these flashback segments, but he also plays a critical role in a new program that Shock Your Potential launches this Spring. Shock Your Media Potential will be the premiere location for expert guests and media professionals will connect.
The program officially launches March, 2022 with a Virtual Conference where Eddie Luisi and Michael Sherlock will showcase their more than 20 interviews with "Those in the know" in media. To learn more about the FREE virtual conference, or how to become a part of this exciting community, reach out to info@shockyourpotential.com and include "Shock Your Media Potential Inquiry" in the subject line.
Now for our Flash-Back to Eddie!
Eddie Luisi is a man of many talents. Stage Manager at Good Morning America for most of the show's nearly 47 years. Accomplished Musician, Mentor, and truly the nicest man on the planet.
Eddie and I sat down to discuss his career as well as his passion for infusing positivity. Eddie’s latest calling comes in the form of a weekly online ministry called Friends in the Spirit 111. Even if you don’t consider yourself a spiritual person, Eddie will motivate you with universal messages of love, friendship and perseverance.
Eddie's messages also give us excellent leadership and life lessons, from managing your business and team like a stage manager to remembering to bless others, especially those who are hardest in your life (or day) to bless.
Learn more about Eddie Luisi and “Friends in the Spirit 111” via his Facebook group: https://www.facebook.com/FriendsInTheSpirit111
And next time you watch Good Morning America and hear an infectious laugh from somewhere beyond the lights and cameras, that will be Eddie. A smile so bright, a laugh so genuine, and a spirit of blessings.
Social Media Handles;
Eddie Luisi Via LinkedIn
Friends in the Spirit 111 via Facebook

Legal-Proof Your Business - LeTonya Moore

“Always follow your passion because it will never lead you to anywhere except the road for success.” LeTonya Moore
Many entrepreneurs struggle to actualize their dreams of seeing their products hit the shelves of big retail chain stores. There are legal challenges and risks that come with putting out a product, which if not addressed, can prove to be a pit hole for the business. Our guest today LeTonya Moore, has extensive knowledge and experience in this field, and says that it is all about having the right information and guidance.
LeTonya F. Moore, JD is a business growth strategist and attorney with twenty years of experience building successful enterprises who has spent the last decade developing her own methodology for helping clients overcome regulatory, financial, and legal barriers so they can achieve an unparalleled advantage in the market.  
As a former federal government regulatory attorney, LeTonya has turned to teaching entrepreneurs within emerging industries, how to navigate regulatory systems and get their products to market. LeTonya recently launched the Retail Accelerator Program, a launchpad for product-based entrepreneurs to take their business from Big Idea to Big Bucks, to Big Box stores.
In today’s episode, LeTonya talks about her journey that led her to what she does today. She also expounds on the nature of her work and some of the key lessons she has learnt in the course of running her businesses.
Listen in!
Social Media Handles:
IG @legalproofmaven
Facebook: https://www.facebook.com/iprotectyourbrand
https://www.facebook.com/groups/360brandprotection
LinkedIn: https://www.linkedin.com/in/letonyamoore
Clubhouse: @legalproofmaven
website: letonyamoore.com.
Growing up, I've always been around entrepreneurs. [3:09]
Up until last year 2020, I had my law firm but then I felt that I needed to transition from law and follow my passion full time. [4:11]
I've been doing my coaching for four years, but now it's going to be the main thing which I feel is the next phase of what I'm going to be known for. [5:18]
When you take that step, and say that you are ten toes down to my passion, there's just nothing like it. [5:34]
There are so many areas that are now encroaching into the legal field. [7:04]
The other thing that I've started to see is that even at universities that are offering experts in certain fields to be able to represent clients. [7:35]
I take everything that I have learned in my journey and bring to my clients that can't afford to have an on staff General Counsel. [8:34]
This is my passion because here is where I can do the most good and I can help the most people. [9:04]
My interest in this area is very personal which stems from a disappointment of seeing other people do what I wanted my family to do. [11:03]
I had an epiphany about it and people started reaching out to me asking about how to protect their products. [13:28]
I realized that there are a lot of people working with service-based industries, with no one working with them. [14:07]
I have that information and expertise to help people be confident that they have everything in order to get to that big box retail store. [14:52]
I've had people ask why I chose this direction when stores were closing because people are choosing to be online. [15:17]
I always try to tell people not to be concerned with what's happening today because what's happening today is a result of a decision that was made in the past. [17:14]
I encourage people to be ahead of the curve, so that when the shift happens, they're not trying to get back in. [17:16]
I always encourage the people that I work with research to look at what's not being reported, or look at something in a different perspective. [17:28]
Commercial break. [18:38]
The biggest lesson that that I've learned, is that you cannot do it yourself. [22:47]
You need to have people that have gone before you where you're sort of following on their footprints because wisdom is so valuable. [23:00]
The compliance aspect is so huge as well as understanding how to build your capacity to the point that you can meet the demand. [25:32]
We like to say that we assist you in becoming the obvious choice in your industry. [27:54]
Always follow your passion because it will never lead you to anywhere except the road for success. [29:02]
…………………………………………………
Thank you to our January Sponsor: www.businessmiracles.com or Heather Dominick
Are you a highly sensitive individual? You can learn to be in charge of yourself physically, spiritually and financially in a way that honors your highly sensitive self.
Heather Dominic is the founder of Business miracles.com. and she's been training highly sensitive entrepreneurs and leaders since 2010.
Whether you've been in business for years, or just starting out, learn how to be comfortable in your highly sensitive skin, to create your work and life to match who you truly are, so you can work less while making more impact and income.
You are welcome to take the HSE quiz by clicking the link: https://energyrich.isrefer.com/go/quiz/SYP/ 
Learn more: https://energyrich.isrefer.com/go/HSCC/SYP/

Know Your Worth and Demand It - Lauren Kennedy

“Know your worth and start demanding people treat you the way that you believe you're worthy.” Lauren Kennedy
Automation of functions can be a game changer not only for the businesses, but for clients as well. Understanding how those systems can work optimally for your business is key to the growth of the business. Even more important is taking into consideration the people aspect while automating our businesses. This is according to our guest today, Lauren Kennedy.    
Lauren Kennedy is the founder of Coastal Consulting, a people-first marketing automation agency focused on HubSpot and Salesforce. She is an innovative leader, not only in the service her team provides but also in the delivery and ecosystem surrounding it. She embodies the people-first approach and takes every opportunity to grow, nurture, and develop those around her.
Lauren is a mission-driven woman on a trajectory to change the way business is done, both for employees and customers. Underneath all of that, a leader worth following. She has created an agency environment that focuses on the person behind the solution, both for the team and the client.
In today’s episode, Lauren talks about how her company helps businesses to solve their pain points. She also highlights on how having a people centered approach has been the greatest asset in driving growth for her business.
Listen in!
Social Handles:
LinkedIn: https://www.linkedin.com/in/laurennkennedy/
Twitter: https://twitter.com/cmncoastal
Company Site: https://www.coastalconsulting.co/
https://www.facebook.com/coastalconsultingmktg
https://www.linkedin.com/company/coastal-consulting/
I left corporate America in March of 2021, and started coastal consulting and have really grown as a leader and a marketing automation expert this year. [2:40]
I have grown to help my clients shock their potential by making HubSpot and Salesforce understandable, approachable and easier. [3:08]
My team helps your systems do work for you instead of the other way around. [3:35]
It is great to be able to touch many companies and help them take control of their systems, make them work for them and get some return. [4:39]
Salesforce is the leading CRM on the market where all the interactions you have with your customer are stored. [5:17]
Salesforce at its core lacks marketing automation tool, and so what HubSpot does is, it adds the automation layer to Salesforce. [5:25]
From my experience, HubSpot is the most user-friendly platform which has grown to not just being a marketing automation tool, but also a CRM. [6:21]
The integration connects all your teams and aligns them around your customer data so that they can actually act on that. [6:38]
A lot of companies who are smaller have a ton of systems that they use for all these different things. [8:48]
HubSpot integrates all these functions and grows with you as you grow,  and you pay more to get to the next level of the subscription. [9:13]
Most of our clients are looking to migrate from a different tool to HubSpot, and are not really sure what they don't know about the system to make sure they're using it fully. [10:27]
Our clients hand to us their pain points and their goals, and then we go to make their systems work for them. [12:33]
Commercial break. [12:52]
A big thing that I've learned through starting a business, is how strong I am and that I'm a lot more resilient that I give myself credit for. [16:05]
The relationship that I've built with myself through this process of believing in my own abilities, and having confidence in me to figure it out, has been a huge personal development. [16:26]
Something that I've learned that I didn't really expect, was my passion for leadership, and during that process, I found that I derive so much more joy from impacting my team's lives. [16:38]
It is no secret that hiring right now is a challenge, and there are a lot of people that are looking for a place that just understands them. [18:27]
Our job posts are focused on the individual, and explains how we got to where we are and where we're going, and the reasons why we need them. [19:59]
It is really powerful to me to be creating a space where people want to be a part of it and have an environment where there's dedicated time and a budget specifically for people to learn. [21:24]
Know your worth and start demanding people treat you the way that you believe you're worthy. [24:26]
…………………………………………………
Thank you to our January Sponsor: www.businessmiracles.com or Heather Dominick
Are you a highly sensitive individual? You can learn to be in charge of yourself physically, spiritually and financially in a way that honors your highly sensitive self.
Heather Dominic is the founder of Business miracles.com. and she's been training highly sensitive entrepreneurs and leaders since 2010.
Whether you've been in business for years, or just starting out, learn how to be comfortable in your highly sensitive skin, to create your work and life to match who you truly are, so you can work less while making more impact and income.
You are welcome to take the HSE quiz by clicking the link: https://energyrich.isrefer.com/go/quiz/SYP/ 
Learn more: https://energyrich.isrefer.com/go/HSCC/SYP/